Media Alert / Photo Opportunity - Jonathan Toews to Celebrate Jumpstart Red Ball Campaign at Canadian Tire in Labrador City

TORONTO, July 24, 2014 /CNW/ - On Thursday, July 31, two-time Olympic Gold Medalist and Canadian hockey hero, Jonathan Toews, will visit Labrador City, NL and spend the day with the community. Jonathan will be in Labrador City to celebrate the success of the Jumpstart Red Ball campaign, an annual month long fundraising initiative that helps get kids across Canada off the sidelines and into the game.

The Labrador City Canadian Tire location was the winning store of the Jumpstart Red Ball campaign contest in which Canadian Tire stores across the country competed to collect the most Jumpstart $2 Red Ball donations per transaction during the month of May. Given the recent economic setbacks in the region, local Canadian Tire Dealer, Chris Kondracki, felt it was important to rally the community to bring Toews to their hometown. The Labrador City store came out on top selling more Red Balls than the number of residents living in Labrador City.

WHEN:                

Thursday, July 31, 2014



WHO:                   

The following individuals will be available for interview:


  • Jonathan Toews, two-time Olympic Gold Medalist and Captain of the Chicago Blackhawks
  • Chris Kondracki (Dealer, Canadian Tire Labrador City)
  • Robert Harris (Vice-President, Canadian Tire Jumpstart)
  • Local government officials


WHAT:                 

Autograph signing at Canadian Tire Store




11:30 a.m. – 1:00 p.m. ADT




One-on-one interviews available before the interview signing from 11:00 a.m. to 11:15 a.m. ADT




Labrador City Canadian Tire Store
500 Vanier Avenue
Labrador City, NL
A2V 2W7







Official welcome ceremony, formal remarks and ball hockey tournament with community children at Labrador City Arena




2:00 p.m. – 4:00 p.m. ADT




Formal remarks from 2:00 p.m. 2:30 p.m. ADT




One-on-one interviews available after the tournament from 3:40 p.m. – 3:50 p.m. ADT






Labrador City Arena
5 Bond St, Labrador City, NL
A2V 2E9



Follow us on:
www.facebook.com/CTJumpstart  
www.twitter.com/#!/ctjumpstart (Using #JumpstartRedBall)
www.youtube.com/user/CTJumpstartCharities

SOURCE CANADIAN TIRE CORPORATION, LIMITED

For further information: Or to schedule an interview or photo opportunity, please contact: Ryan Cowieson, Canadian Tire Corporation, ryan.cowieson@cantire.com, 416-480-3763; On-site contact: Candice Bruton, Canadian Tire Corporation, candice.bruton@cantire.com, 416-520-3184, 709-280-5376 (as of July 29)