Media Advisory - Canada's most influential sport and health organizations to make unprecedented announcement

TORONTO, Nov. 13, 2013 /CNW/ - Join representatives from Canada's most influential health and wellness, sport and recreation, industry and education organizations for the launch of a new coalition aimed at getting Canadian kids more active.

WHEN:	Monday, November 18, 2013 10:00 AM - Media registration 10:30-11:00 AM - Press conference and formal remarks 11:00-11:45 AM - Interview opportunities with coalition partners

WHERE:	Kerr Hall Gymnasium Ryerson University 379 Victoria Street (at intersection of Gerrard Street East & Victoria Street) Toronto, ON

WHO:
	The Honourable Rona Ambrose, Minister of Health St. Michael's College Hospital, Dr. Mike Evans, Staff Physician Physical Health & Education Canada, Chris Jones, Executive Director & CEO Le Grand Défi Pierre Lavoie, Pierre Lavoie, Co-Founder National Hockey League, Gary Bettman, Commissioner Canadian Tire Corporation, Stephen Wetmore, CEO

They will be joined by executives from the coalition's over 50 partners, including:
	60 Minute Kids' Club, Daryl Devonish Active For Life, Richard Monette Active Healthy Kids Canada, Jennifer Cowie-Bonne Bell Canada, Mary Deacon Boys and Girls Clubs of Canada, Denise Silverstone Canadian Association for the Advancement of Women and Sport and Physical Activity, Karin Lofstrom Canada Games, Tom Quinn Canadian Chiropractic Association, Alison Dantas Canadian Interuniversity Sport, Pierre Lafontaine Canadian Olympic Committee, Chris Overholt Canadian Paralympic Committee, Fran çois Robert Canadian Parks and Recreation Association, Jennifer Reynolds Canadian Public Health Association, Ian Culbert Canadian Soccer Association, Peter Montopoli Canadian Tire Dealers' Association, Dave Deplaedt Canadian Tire Jumpstart Charities, Johnny Misley Canadian Tire Motorsport Park, Ron Fellows Coaching Association of Canada, Nancy Spotton Concerned Children's Advertisers, Bev Deeth Canadian Sport for Life, Paul Jurbala Ever Active Schools, Brian Torrance Hockey Canada, Mike Ross Maple Leaf Sport and Entertainment, Tim Leiweke Motivate Canada, Don Adams National Hockey League Players' Association, Mathieu Schneider Nike (North America), Aimee Arana Ontario Chamber of Commerce, Allan O'Dette Ontario Healthy Schools Coalition, Christine Preece Ophea, Chris Markham Parachute Canada, Louise Logan ParticipACTION, Elio Antunes Réseau Familles d'aujourd'hui, Martyne Huot The Sandbox Project, Christine Hampson Senators Sports & Entertainment, Cyril Leeder Skate Canada, Dan Thompson Sport Matters Group, Bob Elliott YMCA Canada, Darlene Frampton YWCA Canada, Paulette Senior

SOURCE CANADIAN TIRE CORPORATION, LIMITED

For further information:

To reserve your space at the press conference, please contact:
Erin Chard
Tel: 905-806-2956
Email: erin.chard@northstrategic.com