* MEDIA ALERT / PHOTO OPPORTUNITY ** - CANADIAN TIRE PUTS THE PRESSURE ON WINTER GRIME

Famed Montreal street artist creates works of art using only a pressure washer

MONTREAL, May 9 /CNW/ - After months of heavy snowfall, salt build-up and winter grime, Canadian Tire invites Montrealers to an outdoor spring cleaning spectacle happening on St-Laurent Boulevard. To inspire and motivate Montrealers to get started on their own spring clean-ups, local graffiti artist, Howie Dewitt, will demonstrate how to tackle the toughest winter grime as he creates a visual masterpiece using nothing but the latest Karcher pressure washer. Witness art being created from just dirt and water on enormous eight-by-12 foot structures built out of house siding and wood fencing.

Local consumers are invited to join in the excitement too. Montrealers will have a chance to test out the hottest outdoor cleaning tool this season and try their hand at pressure washer art to help create a giant collective piece that will be unveiled between 12:30 p.m. and 1:00 p.m.

What:      Unveiling works of art, all created using pressure washers
       
Where:  





Stationnement Populaire
3535, St-Laurent Blvd
Montreal, QC
       
When:                        


Tuesday, May 10
10 a.m. to 1:00 p.m. EST*
       
      *Collective art piece created by Montrealers to be unveiled between 12:30 p.m. and 1:00 p.m.
       
Who:   


Sebastien Bouchard, Canadian Tire
Howie Dewitt, Graffiti Artist
       
Photo Opp:      Giant art installations created out of dirty wood fences and house siding, renowned graffiti artist creating art in the dirt using nothing but a pressure washer and Montrealers doing their part to wash away winter grime as they help create a massive collective art piece to be unveiled to media at 1:00 p.m.

 

 

 

 

 

For further information:

Marjorie Belisle, High Road Communications
Tel: 514-908-0110 ext. 318 Cell: 514-581-7996
Email: marjorie.belisle@highroad.com

April Brown, High Road Communications
Tel: 416-644-1793 Cell: 416-895-3933
Email: april.brown@highroad.com