Canadian shoppers declare this past weekend official start to spring shopping season
Gardeners across the country flock to Canadian Tire to stock up on lawn and garden essentialsTORONTO, April 21 /CNW/ - With much of the country experiencing warmer temperatures this past weekend, many Canadians hit their local Canadian Tire store to stock up on lawn and garden essentials. As one of the country's largest retailers of lawn and garden products, Canadian Tire has a fully-integrated program that combines providing customers with the products they need, at the prices they are looking for, with an easy-to-follow five-step process to help customers create and maintain a healthy lawn and garden this season. Increased in-store traffic, online visits to canadiantire.ca/lawnandgarden and a review of the top five lawn and garden sellers this weekend all demonstrate that the spring shopping season is here and reinforces the importance Canadians place on having a healthy lawn and garden. "Canadian Tire is the destination for spring products and a busy Canadian Tire store often signals the start of spring projects," says Duncan Reith, senior vice-president merchandising, Canadian Tire Retail. "At Canadian Tire, we believe that there are many benefits to having a healthy lawn including the environmental aspects. We are providing our customers with the products and information they need to make it easy for them to be the envy of the neighbourhood and support the environment at the same time," Reith adds. Based on Canadian Tire's top five selling lawn and garden products this past weekend, which include grass seed, soil, fertilizer and gardening tools, it is clear that Canadians are busy taking care of the first three steps to creating a healthy lawn. For full product information and details on lawn care the natural way, customers can visit their local Canadian Tire store or go to canadiantire.ca/lawnandgarden. Benefits of a healthy lawn In addition to the cosmetic aspects, a healthy lawn has a number of environmental benefits. Healthy lawns:- Have a cooling effect, with the average lawn having a cooling effect of about 9 tonnes of air conditioning. To put that in perspective, a home central air unit has a 3-4 tonne capacity; - Generate large quantities of oxygen and remove carbon dioxide and harmful emissions from the air; - Reduce run-off and water contamination by effectively absorbing rainfall; and - Discourage noxious weeds and harmful infestations by insects and rodents. Five-Step Process to Lawn Care the Natural Way ------------------------------------------------------------------------- Step 1 - Prepare Rake the lawn to remove debris. Aerate and dethatch to oxygenate the soil and encourage deep root growth. ------------------------------------------------------------------------- Step 2 - Repair Repair damaged areas of the lawn using a 3-in-1 patch repair containing seed, mulch and fertilizer. ------------------------------------------------------------------------- Step 3 - Strengthen Overseed the entire lawn for a thicker, healthier lawn that helps prevent weeds. ------------------------------------------------------------------------- Step 4 - Maintain Regular mowing, watering, weeding and fertilizing are important to maintaining a healthy lawn, making it less susceptible to damage from weeds, insects and grubs. ------------------------------------------------------------------------- Step 5 - Protect Overseed and fertilize the lawn to get it ready for winter. This also gives it a head start for next spring. -------------------------------------------------------------------------For savings and helpful information throughout the gardening season refer to the Canadian Tire flyer, inquire in-store or go online at canadiantire.ca/lawnandgarden. Canadian Tire Corporation, Limited (TSX: CTC.a, CTC), operates more than 1,200 general merchandise and apparel retail stores and gas stations in an inter-related network of businesses engaged in retail, financial services and petroleum. Canadian Tire Retail, Canada's most shopped general merchandise retailer, with 475 stores operated by dealers across Canada offers a unique mix of products and services through three specialty categories in which the organization is the market leader - Automotive, Sports and Leisure, and Home Products. www.canadiantire.ca offers Canadians the opportunity to research more than 25,000 products online. PartSource is an automotive parts specialty chain with 86 stores designed to meet the needs of purchasers of automotive parts - professional automotive installers and serious do-it-yourselfers. Canadian Tire Petroleum is one of the country's largest and most productive independent retailers of gasoline, operating 273 gas bars, 266 convenience stores and kiosks, and 74 car washes. Mark's Work Wearhouse is one of the country's leading apparel retailers operating 372 stores in Canada. Under the Clothes that Work™ marketing strategy, Mark's sells apparel and footwear in work, work-related, casual and active-wear categories, as well as health-care and business-to-business apparel. www.marks.com offers Canadians the opportunity to shop for Mark's products online. Canadian Tire Financial Services has issued over 5 million Canadian Tire MasterCard credit cards and also markets related financial products and services for retail and petroleum customers. Canadians can also access Financial Services online at www.ctfs.com. More than 57,000 Canadians work across Canadian Tire's organization from coast-to-coast in the enterprise's retail, financial services, and petroleum businesses.
For further information:
For further information: Lisa Gibson, Canadian Tire, (416) 544-7655