Campaign offers customers the largest selection of eco-friendly lawn and
    garden products in the province and extensive customer and employee
    education programs

    TORONTO, April 22 /CNW/ - Canadian Tire announced today the launch of its
Promoting Healthy Lawns campaign to help gardening enthusiasts create a lush,
green lawn this spring. The 'Promoting Healthy Lawns' campaign comes at a time
when Ontario introduces new pesticide legislation and customers are
increasingly turning to natural solutions for lawn and garden problems.
    Healthy lawns have a number of benefits including decreasing pollution,
generating oxygen, discouraging weeds and harmful infestations and creating a
healthy play area for kids. Canadian Tire's Promoting Healthy Lawns campaign
provides customers with innovative products and information to help them
create and maintain healthy lawns to mitigate weed and pest infestations, as
well as eco-friendly solutions should problems arise.
    "Canadian Tire understands the need to eliminate the improper use of
cosmetic pesticides in Ontario and we welcome the Ontario government's move to
ban the sale and use of certain pesticides," says Mike Arnett, president,
Canadian Tire Retail. "We have been phasing out of cosmetic pesticides,
focusing instead on offering customers a dominant assortment of eco-friendly
solutions, as well as tips and techniques to help them create and maintain a
healthy lawn the natural way. We anticipate that stores in Ontario will no
longer be selling cosmetic pesticides by the end of the summer 2008."

    The Promoting Health Lawns campaign takes place at Canadian Tire stores
across the country and online at www.canadiantire.ca throughout the spring and
summer months. In addition to offering customers the largest selection of
eco-friendly solutions, the program also includes extensive staff training and
consumer education focused on responsible lawn and garden care. To help
provide customers with relevant information, Canadian Tire has created online
buying guides, in-store signage and is offering free gardening clinics in
select stores in Ontario as well as providing everyday savings on lawn and
garden products.

    Canadian Tire Corporation, Limited (TSX: CTC.a, CTC), operates more than
1,160 general merchandise and apparel retail stores, gas stations and car
washes in an inter-related network of businesses engaged in retail, financial
services and petroleum. Canadian Tire Retail, Canada's most shopped general
merchandise retailer, with 473 stores operated by Associate Dealers across
Canada offers a unique mix of products and services through three specialty
categories in which the organization is the market leader - Automotive, Sports
and Leisure, and Home Products. www.canadiantire.ca offers Canadians the
opportunity to shop online.